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June 8, 2022
財經

Target 發出獲利預警 將打折消化過高庫存

目標百貨 (Target)周二 (7 日) 警告投資人,獲利短期內將受衝擊,預計將減少銷售不需要的商品、取消訂單並採取積施消除額外庫存;公司也調降第 2 財季獲利預期,以應對大量打折或清倉的商品。

Target 週二發布獲利預計,CEO 康奈爾 (Brian Cornell) 表示,「明智的做法是果斷、迅速採取行動、及早走出困境、在第 2 季解決和優化庫存;採取必要的行動來消除多餘的庫存,並提升讓客人與產品建立關聯性。」

他表示,只要迅速採取行動,目標百貨就能抵禦進一步的痛苦,並為客戶確實想要的商品騰出空間,例如雜貨、美容用品、家庭必需品和返校用品等季節性商品。他說,公司的店面和網站出現強勁的流量和「非常有韌性的客戶」,但他們不再購買疫情期間的流行商品。

目標百貨預計第 2 季營業獲利率將在 2% 左右,低於不到 3 周前發表的財測,當時預計其營業獲利率大致與第 1 季的 5.3% 相當。

至於下半年,目標百貨預計獲利率將在 6% 左右,高於疫情前幾年秋季的平均值。公司仍預計全年營收成長將保持在中低個位數,並在今年保持或增加市占率。

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