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July 22, 2021
Uncategorized

Pinterest開盤大跌 上市後首份財報虧損超預期

吸引大量女性用戶的「釘圖」網站發布了上市後的首份季度財報。由於財報關鍵數據大幅不及預期,該公司股價大跌,一度深跌近20%。

Pinterest 創造了「釘圖」模式,以幫助用戶尋找到最合心意的產品圖片而走紅網絡,用戶在平台上瀏覽圖片,把感興趣的圖片「釘」在「釘圖板」上。 Pinterest隨即根據用戶的興趣推薦類似圖片。財報顯示,Pinterest一季度每股虧損0.33美元,遠高於市場預期的每股虧損0.11美元。一季度經調整EBITDA虧損3840萬美元,市場預期虧損4210萬美元。一季度營收2.019億美元,市場預期2.008億美元。一季報中,該公司還發布了全年業績指引。公司預期全年營收10.6-10.8億美元,低於市場預期的10.9億美元。

儘管如此,如果能夠實現公司業績目標,本財年也將是Pinterest首次創造至少10億美元的年收入。 Pinterest報告稱,該季度全球月度活躍用戶為2.91億,和去年同期的2.39億相比增長22%。與美國本土市場相比,Pinterest的國際市場增長更快。國際收入同比增長107%,從2018年一季度的700萬美元躍升至2019年一季度的1500萬美元。

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