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July 22, 2021
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Netflix公布Q1財報付費用戶增1,580萬戶

Netflix公布2020年第1季財報,本季付費會員數受疫情影響, 大幅增加1,580萬,總額達1.83億,年增率22.8%,高於預期。

Netflix公布的財報顯示,由於美元升值,第一季度總營收58億美元,較去年同期增長29%,符合先前預期。亞太區在第1季營收貢獻4.84億美元,年增率51.3%。本季付費會員數增加1,580萬,高於預期的820萬。

美國以外地區持續增長,佔總會員數62%,來自亞太區的付費會員達1,980萬。Netflix在對股東報告中指出,因疫情嚴重,與眾多家庭娛樂服務業者一樣,瀏覽量和會員數皆有暫時性的成長,但國際營收受美元匯率走強打擊,兩相抵銷,營收表現和預測相近。

Netflix 預期第二季全球付費訂閱人數淨增 750 萬人,但公司預期第三季全球付費訂閱人數淨增下降,因為屆時會有更多國家地區重啟經濟。

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