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December 9, 2025
財經

美11月小企信心回升 銷售帶動人力需求攀升

9日公布的數據顯示,在美小型企業在 11 月對未來景氣的信心有所好轉,主要受到銷售前景轉佳的提振。

全美獨立企業聯盟 (NFIB) 公布11月小企業樂觀指數上升 0.8 點至 99,為近三個月高點。

NFIB 指出,帶動整體信心回升的最主要因素來自銷售預期改善,相關分項上升 9 點,是此波指數上升的最大貢獻來源。

有 15% 受訪企業預期未來三個月的銷售量可望增加,為今年以來最高水準。

銷售前景提升同時也推動人力規劃,有19% 的小企業計畫在未來三個月增加人力,較 10 月提高 4 個百分點,同樣為今年新高。

值得注意的是,樂觀情緒回升是在通膨壓力升溫的情況下出現。有淨 34% 的企業表示,過去三個月已調高商品或服務價格,較 10 月增加 13 個百分點。

不過,小企業對美國整體經濟前景的看法卻未同步好轉。僅有淨 15% 的業者認為未來數月經濟會改善,為七個月新低,顯示企業對宏觀經濟仍抱持保留態度。

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