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July 22, 2021
Uncategorized

百事可樂與捷藍合作 廣告牌混搭民眾抗議

紐約市東河岸邊的百事可樂廣告牌,在未來六周將同時為捷藍航空公司(JetBlue)宣傳,但批評者指出,這種做法令人難以接受。

在皇后區長島市懸掛的60呎百事可樂告牌,本周添加了捷藍的藍色標誌,以慶祝這兩家公司合作,捷藍將在航班上提供百事公司的飲品。市地標保護委員會發出許可證,讓捷藍商標放在該廣告牌上,直至10月1日。但該區的民主黨市議員布萊默(Jimmy Van Bramer)表示,有些民眾抱怨,即使是臨時性質,捷藍的標誌也不該出現。百事公司的營銷副總裁南西.魯尼(Nancy Rooney)稱,該廣告牌是慶祝雙方合作的「完美標誌」。

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