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July 22, 2021
Uncategorized

歐盟展開調查亞馬遜 質疑濫用數據

歐洲聯盟反壟斷當局,今日針對亞馬遜公司展開深入調查,質疑這間電商巨擘,不當使用官網的客戶數據。 

歐盟致力於解決美國科技公司主導市場的現象,這次的正式調查開啟了新頁。Google,Facebook與蘋果是歐盟監管機構經常鎖定的對象。歐盟主管市場競爭的部門希望藉著這項調查,將他們的監管範圍擴大至數據資料領域。這些資料對於當前主導全球網路使用的矽谷大廠而言,可說是最有價值的資產。

主管市場競爭的歐盟執行委員會委員,維斯塔哲發表聲明表示,已經決定嚴密檢視亞馬遜的商業模式,以及亞馬遜的電商市集和零售業者的雙重角色,以評估亞馬遜是否符合歐盟的市場競爭規範。歐盟針對亞馬遜展開的反壟斷調查,著重於亞馬遜對第三方商家提供的服務。這些商家利用亞馬遜接近顧客,並拓展他們的接觸面。

聲明稱,初步發現顯示,亞馬遜似乎使用了在競爭上敏感的資訊,像是關於電商市集的賣方和產品以及交易活動等數據。展開正式調查程序並不能預判結果如,但如果發現不法,歐盟最高可處以總營業額百分之十的罰款。

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